text reads: Building the Backbone: The Developer Admin Portal Shaping Smarter AI Experiences. A snapshot of the Knowledge Base Library in the developer platform.

Overview

I designed Story Engine, a B2B developer platform that lets developers build AI models for marketing teams to generate highly personalized campaigns and adaptive content at scale.


My Role

As the sole product designer, I led the end-to-end design process of Story Engine, Storyshift.ai's B2B developer platform, based on existing low-fi wireframes. I collaborated with engineers and PMs to further define the platform's role and behavior, while creating intuitive, scalable interfaces from the ground up.

Team

1 UX designer, 1 Content designer, 1 Product Manager, 1 Project Manager, 5+ engineers and devs

Timeline

April 2024 - June 2024

Impact

  • Delivered MVP 1 (40+ screens) ahead of deadline, boosting team efficiency and improving engineer experience.
  • Existed as the Subject Matter Expert for Story Engine and the Storyshift platform for other teams + consultants.
  • Aligned design intent with technical feasibility and constraints that increased engineer productivity by 80%.
  • MVP used in demos to attract 3 potential clients + investors for buy-ins.

This project is NDA protected 🔐 & Underconstruction 🚧, Check out my other projects in the meantime.

Other projects

Back to top ↑